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Data protection.

We take the protection of your personal data very seriously. We respect your personal data and your privacy. Norge Textile Care Sàrl (hereinafter referred to as "Norge") is committed to protecting your data in accordance with Swiss law and this privacy policy.

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By using our website and services, you agree that Norge may collect and use your data in accordance with these provisions.

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1. SCOPE

This privacy policy governs the data we collect and their usage when you use our services, purchase products, or get in touch with us. It describes your rights as a user, as well as the reasons why data is collected and/or processed.

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If you do not wish us to use your personal data in the future, you can terminate the user agreement at any time or partially or entirely revoke your consent. Further information can be found in Section 12 "Your Rights".

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If you disagree with how we collect and process your personal data, please refrain from using Norge's services and products and refrain from providing us with your personal data.

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The data controller and responsible for this data is Norge Textile Care Sàrl, Brühlstrasse 43, 2503 Biel/Bienne. The contact details can be found in Section 14 "Contact".

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2. WHAT DATA IS COLLECTED?

We collect personal data related to specific or identifiable individuals.

a. Data about you

  • Personal contact information: for example, names, addresses, phone numbers, email addresses.

  • User account access data such as the date of registration, email address, and password.

  • Demographic information: for example, place of residence, place of stay, date of birth, gender, language.

  • Purchase behavior: for example, information about products and services.

  • Consent for receiving advertisements and information about subscribed advertising actions.

  • Photos and videos taken in our stores or other premises.

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b. Data regarding your activity as a customer

  • Contractual data: for example, information about orders.

  • Information about actions performed on our website: for example, activities in the customer account.

  • Customer service information: for example, correspondence between you and Norge's customer service.

  • Geographical data: for example, your IP address and location.

  • Session-related data concerning our website: for example, visited pages and sub-pages on our website.

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3. WHEN DO WE COLLECT PERSONAL DATA?

Your data is collected in the following situations (non-exhaustive list):

  • When you use our website or web applications.

  • When you visit our stores or other premises.

  • When you purchase our products and services, conclude a contract with us, or register for our services (online and offline).

  • When you contact us by email, phone, chat, or use our customer services.

  • When you communicate with us or third parties (e.g., on websites, social networks, postal mail, or through our call center).

  • When you participate in contests, surveys, and direct marketing actions.

  • When you contact us during special events such as trade fairs, events, and cultural manifestations.

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4. WHY DO WE COLLECT PERSONAL DATA?

Norge collects personal data to provide you with the best possible service. This allows us to improve our offer, offer personalized recommendations, enhance communication with you, and simplify our processes.

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5. WHY DO WE PROCESS PERSONAL DATA?

Norge processes your personal data for one or more of the following purposes:

  • Order processing: e.g., for contract fulfillment, including any necessary credit checks and debt recovery procedures.

  • Customer communication: e.g., for sending information about your order.

  • Online and offline customer behavior analysis: e.g., to improve our offer.

  • Management of user accounts on the website and for marketing tools: e.g., for analysis or contact purposes.

  • Marketing communications and automatic or personalized marketing activities: e.g., for sending newsletters.

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For the mentioned purposes, we may use automated processes during the processing.

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6. TO WHOM DO WE TRANSMIT PERSONAL DATA?

Norge does not transmit your data to third parties for direct marketing purposes, except with your explicit consent. However, Norge reserves the right to transmit your personal data to third parties in Switzerland or abroad for other purposes, but only under the following circumstances:

  • Authorities or official services: Norge is authorized to disclose your personal data if required by law, e.g., to comply with current regulations, as part of judicial procedures, upon request of authorities or courts, or if we consider it necessary to protect our rights.

  • Partners and external service providers: We may transmit data to partner companies and service providers in Switzerland and abroad (worldwide) who support us in contract execution and providing information and services (e.g., IT services or marketing actions). These companies are contractually bound to comply with data protection provisions and applicable data protection laws and process data exclusively on our behalf and according to our instructions. They may, to the extent provided for in the contract or by law, involve third parties on the same terms.

  • Additionally, Norge may transmit personal data to third parties in the context of the sale, merger, acquisition, or any other form of transfer of all or part of its business. In such cases, we will ensure that the third parties comply with the same data protection provisions as we do.

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7. SSL ENCRYPTION

Norge uses SSL encryption to ensure your security and protect confidential content during transmission. SSL, also known as Secure Socket Layer, is an encryption protocol used to transfer data over the internet, ensuring a secure connection between the server and the browser. You can recognize an encrypted connection when the URL starts with "https" instead of "http," and a small padlock is displayed next to the URL. An SSL connection guarantees that the transmitted data cannot be intercepted or read by third parties at any time.

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8. COOKIES

We use cookies on our web pages. These are small text files that are associated with your browser on your device and temporarily stored. They do not contain any personal data and can be deleted at any time in your browser settings. Cookies are first used to ensure the proper functioning of our website. They also improve your browsing experience on our site and allow you to benefit from all its features. Some cookies are used to analyze user behavior and optimize marketing actions. Third-party cookies, also known as "Third-Party-Cookies," can be used for this purpose.

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Most of these cookies are session cookies, which are automatically deleted from your hard drive after the end of your session. Temporary or permanent cookies remain on your device even after the session ends. As mentioned above, you can delete them yourself. Information about this can be found in your browser's help center.

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If you do not wish to accept cookies, you can disable them in your browser settings or configure them to be informed when a cookie is placed and decide to allow or refuse its installation on a case-by-case basis. However, please note that this may result in limitations in the use of certain features of our pages.

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9. LOG FILES

The providers of this page automatically collect and store information in log files, also called "Server-Log-Files," each time you visit our pages. This information is automatically transmitted. Log files contain data such as the IP address of your device, operating system, browser name, and version, date and time of access, URL (Referrer-URL) from which you accessed our pages, as well as the amount of transferred data. The collected data is used exclusively to improve this website and our offer, provide the best possible user experience, and perform statistical evaluations.

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10. TRACKING

In order to continuously improve our website and offerings, we use tracking solutions and browser plugins. These allow us to analyze the usage of our website based on statistics and graphs.

a. Google Analytics: This website uses the web analysis service "Google Analytics" provided by Google LLC ("Google"). Google Analytics uses cookies that enable the analysis of user behavior on this website. As part of this collection of anonymized user data, information such as device type, browser, session duration, and number of sessions are transmitted to Google, along with a shortened IP address. The transmitted IP address is not merged with other data from Google. The transmission of this data to third parties by Google only occurs in accordance with legal provisions or as part of data processing on behalf of others. Information collected through cookies is generally transmitted to a Google server in the United States, where it is stored. Users can refuse the installation of cookies by configuring their browser software accordingly. However, if you refuse cookies, it is possible that this website may not be fully functional. You can also prevent Google Analytics from collecting and processing your data by using a browser add-on. You can find the link to the appropriate add-on here: https://tools.google.com/dlpage/gaoptout?hl=en. For more information on how Google uses data, please visit the following link: https://support.google.com/analytics/answer/6004245?hl=en.

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b. Google Ads:

This website uses the "Google Conversion Tracking" service from "Google Ads" provided by Google LLC ("Google"). If you accessed this website through a Google ad, Google Ads places a cookie. These cookies expire after 30 days and are not used for personal identification. If you visit certain pages of this website and the cookie has not yet expired, Google and we can recognize that you clicked on the ad and were redirected to this page.

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Each Google Ads client receives a different cookie. Cookies cannot be tracked by Google Ads client websites. The information collected through the conversion cookie is used to create conversion statistics for Ads clients using conversion tracking. Clients receive the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information that personally identifies users.

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If you do not want Google to place such a cookie, you can disable necessary cookies in your browser settings. You can find the privacy policy of Google Ads here: https://policies.google.com/technologies/ads.

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c. Google Remarketing:

This website uses "Google Remarketing" from Google LLC ("Google"). Google Remarketing allows targeted advertising to visitors of websites within the Google advertising network. A cookie is stored in your browser, which allows Google to recognize you when you visit pages within the Google advertising network. On these pages, targeted ads may be presented to you based on the content you previously viewed on pages using Google Remarketing.

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These cookies do not store any personal data. If you do not want Google to place such a cookie, you can disable cookies for targeted advertising in your browser settings. You can find the privacy policy of Google here: https://policies.google.com/privacy?hl=en.

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d. Google Tag Manager: This website uses Google Tag Manager, a service provided by Google LLC ("Google"). Google Tag Manager does not use cookies and does not collect any personal data. The tag manager triggers other tags that may set cookies and collect personal data. If you have disabled cookies based on cookies or domains, this applies to all tracking tags integrated via Google Tag Manager. You can find the privacy policy of Google Tag Manager here: https://marketingplatform.google.com/about/analytics/tag-manager/use-policy/.

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d. Google Tag Manager

Ce site web utilise le Google Tag Manager, une offre de Google LLC ("Google"). Le Google Tag Manager n'utilise pas de cookies et ne collecte aucune donnée personnelle. Le gestionnaire de balises déclenche d'autres balises qui peuvent elles-mêmes définir des cookies et collecter des données personnelles. Si tu as désactivé des cookies en fonction de cookies ou de domaines, cela s'applique à toutes les balises de suivi intégrées via le gestionnaire de balises Google. Tu trouveras la politique de confidentialité du gestionnaire de balises Google ici : https://marketingplatform.google.com/about/analytics/tag-manager/use-policy/.

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e. Google Maps:

This website uses Google Maps, a service provided by Google LLC ("Google"). Google Maps allows displaying maps and creating routes. By using Google Maps on our website, you consent to the collection and use of the data you provided and data automatically collected by Google or its representatives. You can find the privacy policy of Google Maps here: https://policies.google.com/privacy?hl=en.

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f. Google Web Fonts:

This website uses "Web Fonts" from Google, which allows displaying fonts uniformly. When you access a page, your browser loads the necessary Web Fonts into your browser cache to correctly display the text and fonts. If your browser does not support Web Fonts, a default font will be used from your computer. You can find more information about Google Web Fonts here: https://developers.google.com/fonts/faq, as well as Google's privacy policy here: https://policies.google.com/privacy?hl=en.

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g. Google reCAPTCHA:

This website uses "Google reCAPTCHA", a service provided by Google LLC. reCAPTCHA allows us to determine if the data entered on our website (e.g., in the contact form) is done by a human or a bot (automated program). reCAPTCHA verifies this by analyzing the behavior of website visitors based on different characteristics. The analysis starts automatically when you access this website. For the analysis, reCAPTCHA evaluates various information such as the IP address, duration of the visit to the website, or mouse movements made by the user. The data collected during the analysis is transmitted to Google. reCAPTCHA analyses are entirely conducted in the background. Website visitors are not informed of the ongoing analysis.

 

The data processing is based on Art. 6, paragraph 1, letter f of the GDPR. We have a legitimate interest in protecting our web offerings against abusive automated spying and spam. For more information on Google reCAPTCHA and Google's privacy policy, please refer to the following links: https://www.google.com/intl/en/policies/privacy/ and https://policies.google.com/terms?hl=en.

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h. YouTube:

This website integrates features from YouTube, a service provided by Google LLC. These contents are only integrated on this website. By using these contents, a legally binding relationship is established between you and YouTube regarding the use of the services. You can find YouTube's terms of use here: https://www.youtube.com/static.

The privacy policy of YouTube can be found at the following address: https://policies.google.com/privacy?hl=en.

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ii. Social Plugins:

Our website uses social plugins, such as Meta (such as Facebook or Instagram) or LinkedIn. When you visit our website, your browser establishes a direct connection to the servers of the providers. The integration of plugins allows the social media provider to obtain information about the user's visit to the corresponding web pages. If you are logged in to the provider at the same time, it receives information that you have visited our website and associates this information with your user account. If you interact with the plugins, for example, by clicking the "Like" button, the corresponding information is directly transmitted by your browser to the provider and stored there. If you do not wish for the social media provider to collect data about your visit to this website, you must log out of your account before visiting the corresponding website. If you visit our website while logged out of social media providers, the provider installs a cookie and collects anonymous data. If you subsequently log back in with the provider, the collected data can be associated with your profile. You can obtain more information about the purpose and scope of data collection directly from the respective provider.

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If you do not want social media providers to collect data about your visit to this website, you can block third-party cookies in your browser's help center. This will prevent data transmission to third parties when you visit websites. Please note that this may result in limitations in the use of our website.

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j. Hotjar:

This website uses Hotjar, a service provided by Hotjar Ltd. based in Malta. Hotjar is used to optimize the website and improve user-friendliness. The service records mouse clicks, mouse movements, scrolling, and keyboard strokes using a cookie. No personal data is collected. Data collection starts automatically when you access this website. The recorded activities are automatically stored on Hotjar's servers. To find out more about the scope and purpose of data collection, as well as Hotjar's privacy policy, you can visit the following link at Hotjar: https://www.hotjar.com/privacy.

 

 

If you do not want Hotjar to collect your data, you can disable it here: https://www.hotjar.com/opt-out.

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11. LINKS TO EXTERNAL WEBSITES

This website contains links to other websites and integrates content (images and videos) from external third-party websites. Norge disclaims any responsibility for the content and privacy policies of third-party websites. Norge is not responsible for the timeliness, accuracy, and completeness of information provided on these sites.

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12. YOUR RIGHTS

According to the Swiss Data Protection Act, you have the following rights regarding the processing of your data when using this website and our services:

  • Right to information about your data: You have the right to request information at any time about the personal data collected about you. To do this, please contact us (contact details in section 14 "Contact"). To provide you with information, we will need an official identification document (passport, identity card). The request must be made in writing.

  • Completion/correction of your data: You always have the right to have your personal data completed or corrected/added. To do this, please contact our customer service (contact details in section 14 "Contact").

  • Restriction: You have the right to request that the processing of your personal data be restricted. This may be the case, for example, if this data is no longer necessary for processing purposes. To do this, please contact our customer service (contact details in section 14 "Contact").

  • Deletion of your data: You have the right to have your data deleted at any time and without giving reasons, to the extent that it is no longer necessary for the agreed purposes and the legal obligation to retain it has expired. To do this, please contact our customer service (contact details in section 14 "Contact").

  • Portability of your data: You have the right to request that your data be transferred in a common machine-readable format. To do this, please contact our customer service (contact details in section 14 "Contact").

  • Revocation/opposition: You have the right to partially or completely revoke your consent to the processing of personal data and the use of your data for marketing purposes (opt-out) at any time. To do this, please contact us (contact details in section 14 "Contact") to, for example:

    • Delete your customer account

    • Unsubscribe from the newsletter. You can also unsubscribe from each newsletter using the unsubscribe link in each newsletter. Please note that revocation does not affect the legality of data processing based on consent before revocation.​​

  • Right to lodge a complaint: You have the right, in accordance with legal provisions, to lodge a complaint with the competent supervisory authority, the Federal Data Protection and Information Commissioner (DPA), under Swiss Data Protection Law.

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Please note that Norge always has the right to send you administrative communications, such as order notifications and confirmations regarding your orders or information about your account activities (password changes, etc.), even in the event of revocation of consent.

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13. CHANGES

Norge has the right to modify these data protection provisions at any time. Any changes will be published on our website. Registered persons (e.g., customers with a user account or newsletter subscribers) will be informed by email in the event of a change.

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14. CONTACT

If you, as an interested party or visitor, have any questions about this privacy policy or our measures regarding the collection, processing, and use of personal data, you can contact us as follows:

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Norge Textile Care Sàrl

Data Protection

Brühlstrasse 43

CH-2503 Biel/Bienne

+41 (0)32 365 52 42

info@norge.swiss

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Biel/Bienne, 10.01.2023

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